Looking to understand how your business is performing and measure success? Our free guide covers everything you need to know about key performance indicators (KPIs) and how to use them to improve your business.

Most people probably have a fair idea about a KPI and what it is. Yes, it stands for key performance indicator, but how do these actually keep us on track and how can we use them to improve our performance overall?

KPIs not only provide important insights into performance using data, but they give the opportunity to improve on performance before it’s too late to make a difference. And tracking KPIs isn’t the most important part. Getting the fundamentals right in the first place makes all the difference, so choosing the right type of KPI, making sure they are SMART, or even better, SMARTER and knowing how to avoid the most common pitfalls of KPIs is essential.

In this comprehensive guide, we will cover:

• What a KPI is, why they are important and the different types of KPI 

• How to identify the right KPIs for your business

• How to set SMARTER KPIs 

• How to measure and analyse your KPIs 

• Examples of KPIs in different industries 

• Common KPI mistakes

• How to use KPIs to drive business growth and success

We have compiled this guide to help businesses of any size make effective data-driven decisions and achieve their goals. So what are you waiting for? Fill in the form above to receive your free guide and you’ll be a KPI pro in no time.